Stefan is forming Tieto's offerings around customer insight and analytics. This will allow Tieto's customers to put all their data (Big Data) into work, to become more precise, more relevant and exact in their communication and offerings to their customers; in all touch-points and over all channels. It will increase conversions, increase average order value and loyalty. And most of all – it will help them to win in a digital business environment.
Today's biggest retailers serve many millions of customers across a wide array of channels. How can they possibly know the wants and needs of each one? More