Ilkka has a versatile experience in retail business´s core functions (e.g. procurement, supply chain management, category management) from working with retailers in different roles. Ilkka´s main strengths are strong experience in retail processes and everyday business in organizations.
In order to make this transition, retailers need time and money, as well as the courage to act differently than they did in the past. And they need to remember: it's not just about what customers want, but the way they want it. More