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Companies effectively utilizing data and AI are rapidly gaining a competitive edge in their industries. In this blog I will share why companies should now seriously invest into a cloud ecosystem that offers agility and integratability. It is a question of boosting efficiency in production, logistics and subcontracting, and the ability to invest into new services.
Google has entered the automotive operating systems market. This will have an impact on automotive vendors’ product development strategies. Many will need to rethink how to differentiate and reconsider the value of data and services.
The Marketing Technology Expo in London on March 25 and 26 aimed for “connecting forward thinking marketers with the technology, tools, and techniques they need to stay ahead in the ever-changing world of digital marketing”. Given the fact that there were over 500 presentations and panel discussions from industry experts and thought leaders, it is fairly impossible to provide a fair overview of the entire event in a single blog post.